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Thursday, February 23, 2012
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January 25, 2012
Fila Golf Turns Back Clock On 2012 Line
The latest offerings play off 1950s prep school athletics, blending ski, tennis and golf styling with modern technical properties and premium fabrics. The collection is enhanced by time-honored details such as mesh rolled shoulders for men, keyhole and sweetheart necklines for women and the addition of rich Crimson to the color palate. "Our goal is to create innovative and functional apparel that is true to FILA's century-long heritage," says Nancy Robitaille, Fila Golf Principal Designer. "This line blends seamlessly with previous offerings, but has a unique flare that's both reminiscent of classic resort styles and fun." Highlighted by premium fabrics, bold colors and authentic styling, the latest offerings are separated into six sub-collections - Essenziale, Forza, Primo, Strato, Fuori and Bersa. Color blocking, sleek stripes and subtle texturing providing a refreshing twist on golf fashion. The men's and women's polos, shirts, layering pieces, outerwear, pants, shorts, skorts and accessories retail for $20 to $140. For more information, visit www.ShopFilaGolf.com or call 800.565.7462. About FILA In 2011, Fila celebrated its centennial anniversary, a milestone for this historic brand established a century ago by the Fila brothers of Biella, Italy. Fila is now a leading manufacturer of sport and leisure footwear and apparel distributed worldwide. The internationally respected company, having gained world-class recognition in tennis apparel, has developed brand recognition by marketing high design and style content products that are endorsed by professional athletes from around the world. For more information: www.fila.com About Fersten Worldwide Fersten Worldwide (FW) - North America's full-service supplier of decorated apparel and accessories to the golf and corporate promotional products industries - is the exclusive licensee of Fila Golf. FW develops, designs, manufactures and distributes all Fila Golf branded apparel and headwear for the United States and Canada. For more information: www.fersten.com Contact:
Jamie Brooks Buffalo Communications 703.891.3510 jbrooks@buffalocommunications.com www.buffalocommunications.com twitter.com/buffalocomm |
