NEWS

Sundog offers an expanded choice

Sundog Eyewear announces its 2009 golf collection, which includes the Paula Creamer Collection, H Signature Series and Weir Golf Signature Series as part of its performance line.



Sundog presence at ADT Championship

Sundog Eyewear is named the official eyewear of the LPGA's ADT Championship, Nov. 20-23 at the Trump International Golf Club in West Palm Beach, Fla.



FEATURE

Retail therapy

By Janice Ferguson
GPA Correspondent

You know the saying, "When the going gets tough the tough go shopping." Let retail therapy be a personal economic stimulus package with a little something from the Mulholland Brothers line of exquisite leather goods.

All Leather Spyglass
The San Francisco, Calif., based family business began more than 20 years ago with the Mulholland brothers' goal being to share their experiences as craftsmen, outdoorsmen and travelers with customers who share the same discerning passions. What began as a very small collection of specialized leather field sport gear has evolved and grown into a company that now includes men's, women's, luggage, gift, golf and corporate sales divisions. Mulholland will exhibit its line at the PGA Merchandise Show in January.

"Much of our product development is a result of inspiration drawn from within," said Jay Holland, president. "But we've also listened to our customers and responded to their requests and needs for product that combine mobility, functionality and style."

The sleek, eye-catching Palm Beach collection consists of bags, totes, overnighters, rolling luggage and even a Sunday golf bag. The Flourish print and solid done in shades of cayenne orange, mustard yellow, and sky blue feature Mulholland's performance-textured vinyl Endurance fabric. Trimmed with graphite matte leather, these bags are every bit as fashionable as they are functional.

The Worth line is a boutique group that Mulholland refers to as Palm Beach couture. White patent leather combined with matte white pebble-grain leather, the white-on-white group is accessorized with polished nickel and antique silver jewelry, also known as hardware.

Worth Marche Tote
Combining ingenuity with luxury, Marche is a slim, tailored tote detailed with a signature handle featuring oval cutouts. Constructed like a traditional shopping bag, it can be folded nearly flat. The lining is a silvery nylon and has pockets for cell phone, keys and other necessities, and the detachable, adjustable shoulder strap with polished nickel belt buckle all showcase the artistic details of the bag.

Make a statement with a tailored, lean and well designed golf bag that's perfect for the practice range, short-yardage courses and even a casual game of Sunday golf. The bag holds up to 10 clubs, and features a loop divider for separating irons and woods, a detachable rain/travel hood and a padded shoulder strap. One large zippered compartment is big enough to stash a rain jacket, plus two smaller zip pockets hold balls and tees.

Flourish Sunday Golf Bag
The Sunday bag is available in the Flourish colors and patterns using the vinyl Endurance fabric that is waterproof and designed to resist fading, cracks, tears or scratches, plus it cleans up quickly with a little mild soap and water. The golf bag is also available in the Heritage collection - all leather and Endurance fabrics that come in rich colors such as bridle tan, burgundy, hazel and black.

Wallets and billfolds, backpacks, briefcases, flasks, games, office accessories, belts, wine carriers, travel accessories and a selection of leather gifts complete the Mulholland product offerings. Prices range from just under $50 for small gifts to upwards of $16,000 for an exotic alligator safari bag and a vast array of quality products in between. There is something for every budget and desire.

"It's all about balance - bringing new collections and designs to the market and having the continuity of classic, best-selling signature pieces," Holland said. "This approach provides freshness to help attract new customers while maintaining comforting familiarity for existing collectors. We like to call it the Mulholland DNA."

After all, a fine leather, American-made commodity is a lifetime investment.

For information, go to www.shopmulholland.com.



©2008 Golf Press Association.

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